If you've spent time on social media, you've undoubtedly seen the words "link in bio." Many social media companies, including Instagram, Twitter, and TickTok, do not allow you to put URLs in individual posts. It disrupts the experience for the users and encourages them to click away.
Influencers and marketers use a link in their bio page to get around this limitation. That way, users who want to know more can click the user's name, look at the bio, and explore from there. But, of course, as an influencer, you don't want to rewrite your bio every time you make a new post. Here are a few tips on how to create the perfect About page.
Enter tools like Linktree. These are simple web-based page builders that make a landing page with your links. It's easy to update and has a clean and simple interface for your site visitors. But, as a limited tool, there are problems with it.
Here's a look at some of the best Linktree alternatives out there, including what each one offers in terms of functionality.
Why Is Linktree Important for Social Media?
Linktree is a popular creator tool used by some of the world's top social media marketers and influencers. With one link in your bio, your audience can branch out and find whatever they're looking for and whatever you're posting about today. But Linktree has some limitations, so finding a few alternatives to Linktree is important.
Linktree is useful because it enables creators to easily put links in their bio. According to the company's site, over 30 million people use it on Instagram, TikTok, YouTube, and Twitter. It's a vital tool for selling online because you can point folks to the product sales page. But it's also useful for sharing new blog posts, recipes, or whatever it is that you do. And it's simpler than updating each link individually because you only need to update the Linktree list on your end.
So what can't Linktree do, and why might you need a Linktree alternative? At its core, Linktree is a super simple landing page where you can easily update a few links. To that end, any website could be made into a link tree. The company, however, has a few limits. For one, you cannot customize your Linktree URL. It will always be link.tree, which might not be the best for your marketing efforts. And while you can update a few key tools with it, having one of the best Linktree alternatives will mean complete control over how the link landing pages look, feels, and act.
What Are the Various Linktree Alternatives 2023?
Need a "link in bio" app, but not sure which ones are right for you? Here's a look at the best Linktree alternatives available.
Shorby has some of the key features missing from other alternatives to Linktree. For example, it integrates chats and messaging apps like WhatsApp and Messenger. It also integrates Google Analytics and Facebook Pixels for marketing purposes and lets you put a wide range of elements on the page.
Shorby is a basic drag-and-drop web-based creator that makes a simple landing page. But, like many of the other link page creators, it has limits in what it can and cannot do. And, like Linktree, you are limited to their URL or shor.by.
Pricing for Shorby starts at $12 per month for annual plans. Creators and influencers will likely what to upgrade to the Pro plan, which gives analytics and dynamic pages.
Leadpages is a basic landing page builder with a web-based drag-and-drop editor. While it doesn't specialize in bio pages, it provides the same coding-free building experience as other Linktree alternatives. The company's focus, however, is on building high-conversion sites that help you grow your business.
With their mobile-responsive templates and SEO-friendly design tools, you can create a simple landing page perfect for your social marketing. In addition, they offer tips inside the platform to ensure your page conforms to the best practices they've found work best to convert leads to sales. As you might expect, Leadpages also includes some basic analytics tools.
One nice thing about using a site like Leadpages to build a link in the bio page is that you get so many more options. You can get any domain you want and embed pretty much anything you like.
You can try Leadpages for free or get the standard plan, which starts at $37 per month with a domain and hosting. Then, if you need more sites, online sales, or payment pages, upgrade to the Pro plan for $74 per month.
Instead of being a limited linking tool, SeedProd is a plug-in for WordPress that allows you to build a landing page website with the same functionality as Linktree. Of course, since it's your own website, you'll be responsible for hosting and buying a domain. But that's the good news because you have complete control over how the site looks and acts online. And everything you put in your bio is under your control, with no random domains.
SeedProd is a drag-and-drop builder that gives you more control over your link landing page than Linktree does. There's a contact form option, sales funnels, and anything else you'd like to include on a regular website. The downside, of course, is that SeedProd is a full-featured site builder. That makes it more complicated and lacks the single-purpose simplicity of using something like Linktree.
SeedProd has annual pricing plans starting from around $40. In addition, the upgraded Plus, Pro, and Elite plans allow you to create different sites and have more integrations.
Tap.Bio is a unique site that mixes up the idea of having a link in your bio. Instead of creating a scrolling landing page, it makes a single-screen card-style page that feels right at home on Instagram. Instead of transitioning your audience to the traditional web environment, as Linktree does, Tap.Bio makes the whole link landing page feel much more like a part of the social media experience. Individual cards are swept left or right, just like Instagram Stories and Reels.
Squeezing everything onto a baseball card page does come with limitations, however. You can't customize much, and you're very limited on how much you can get on there. For example, you can only make background changes with an image.
The Basic plan of Tap.Bio is free, but it only allows you to create one card. For $5 per month, you can upgrade to the Silver plan and get three cards. Unlimited cards are available with the Gold plan at $12 per month.
With a personal URL, unlimited links, and an elegant, easy-to-use interface, it's easy to see why Lnk.Bio is one of the best Linktree alternatives.
This is, by far, the best-looking and easiest-to-use link landing page app. Their clean and simple icons and uncluttered layouts make the page concise and user-friendly. It also makes it easy to build one, and you can include videos, images, and pretty much anything else.
One great feature of Lnk.Bio is their Unique plan, a one-time payment of $25 to unlock all features. But no matter which plans you choose, even the free one, all come with a custom URL user name with multiple domain options. If you want a custom domain name to match your branding, it's an additional $40 per year.
Pallyy is a full-featured tool built specifically for Instagram influencers and marketers. Not only does it have a bio link page tool, but they also have scheduling and analytics apps for the social media giant.
The bio link page tool on Pallyy is web-based and simple to use. For the most part, it is customizable with your colors and branding. The Premium version has your domain name, custom analytics reporting, and bulk scheduling options. Both Free and Premium plans come with one set of socials: Instagram, Facebook, Twitter, LinkedIn, Google, Pinterest, and TickTok.
A free trial of the Pallyy page builder is available, and you can level up to the Premium plan for $15 per month if you like it. If you want to try all the features of Premium, it comes with a 14-day free trial.
Bio.fm is a simple page builder that has an attractive block design. Pick the blocks you want and organize them on the page. It's not complicated, but that's the beauty of it for bio pages. Keeping it simple makes it better. For one thing, it makes it look like it's native to your social media page. That makes a seamless experience for your users.
You can import blocks from most socials, including new and lesser-used ones like Medium. Each social has multiple block layouts to choose from. You can then add links as well and customize your bio page. The link to the page can then be used anywhere you want to.
There's only a free plan available on the bio.fm website, but it's possible they may have a more full-featured plan available in the future.
With unlimited links and the option to add your YouTube videos, Everlinks gives you a super-simple and easy-to-set-up bio link page. You can customize most features, including colors, branding, and text. The service also provides shortened URLs for the links you supply, a handy tool to put in one place. This is great for SEO and analytics.
Everlinks is built from an analytics point of view because the app comes with some built-in. It also supports QR codes and custom domains.
At the moment, Everlinks is a free app but is limited to three bio link pages. Check back soon for upgraded offerings and more personal branding options.
Formerly called ContactInBio, Taplink is a direct competitor of Linktree. The app is designed to be easy to use from any smartphone or device. Using a drag-and-drop builder, it produces a webpage for links that can be used on any social media. You can include messaging, forms, payments, images, and videos with a Taplink page.
Compared to Linktree, Taplink gives you much more control over how your page looks and feels. Plus, many tools are unavailable on Linktree, including messaging through WhatsApp, Messenger, or Skype and e-commerce payments with PayPal or Stripe. You can even embed a Facebook Pixel or Google Analytics for targeted marketing.
There is a free version of Taplink, but you'll probably want the Pro or Business Plans to get the best features. The Pro has everything you'll likely need for $3 per month--an outstanding value.
ShortStack goes one step further than other Linktree alternatives by offering up social contests, campaigns, and giveaways. Major companies use ShortStack to simplify user engagement on their social pages. Contests can be Instant Win, where the app chooses a random user, or hashtag contests, where you set up all the details. Since this site is more than just a link page, you can embed it on your website and social profiles.
You can try the app for free to see if it works for your page. Pricing is significantly more than other link pages, but remember what you're getting with ShortStack. It's a fully-functioning app that enables something on your site that would be hard to do any other way. Business plans start at $99 and go up to $499 monthly. The plan you choose depends on the types of contests you want to run and how many entries you'd be getting.
The Linkpop tool is primarily targeted at e-commerce users. In fact, Linkpop is a Shopify app. So if your business is a Shopify storefront, Linkpop is a great option.
Like other link page builders, setting up a Linkpop page is super easy. But, as you might expect from a product with a limited target market, there's not much it can do that others cannot.
You can sign up for this app for free. However, while anyone can sign up, you'll need a Shopify page to use the shoppable links option.
Which Linktree Alternative Will Work Best for Your Personal Website?
Now that you've seen all the alternatives, which is best for your website? That's a hard question because each site offers something slightly different. As you can see from the blurbs above, every site has some unique niche they fill. For example, if you have a Shopify store, it's worth checking out Linkpop. But if you're an influencer only on Instagram, Pallyy might be the most appropriate.
But what if you have tried these tools and keep running into roadblocks? They all have limits because they are all limited tools. The basics are simple-build a mobile-friendly and uber-simple landing page where you can put whatever you want. To that end, all you really need is a good website builder. Here is a list of the top 12 website builders that will help you create a website in no time!
When you look at it that way, you've got many more options in the world, not only of ways to build it but of all the things you can do with it. Site builders like Pixpa offer complete customization. Check out Pixpa's features that enables photographers and creatives to easily showcase, sell & share their work online. And they still retain the ease of site building with drag-and-drop web editors that simplify it. But, of course, these sites can do much more since they are all-in-one platforms for creating websites, stores, and blogs.
There is no shortage of alternatives to Linktree out there, but the resounding question is whether or not any of them solve all of your problems. As is all too common in the world of web marketing, tons of tools have great concepts behind them, but they fall apart when you want more functionality. Invariable, this is when you find you need alternatives to these entry-level tools.
When the tools no longer meet all your needs, it's time to build your own. Thankfully, this doesn't require hiring a programmer to build your link page. Instead, you only need to realize that it's nothing more than a landing page, and a web editor like Pixpa can make it happen in any way you like.
Frequently Asked Questions
What can I use instead of Linktree for free?
Linktree is a slick app that produces a simple landing page where you can set your links. With that in mind, you can use any free web builder to make a miniature landing page to put in your bio. If you do it on your own, you can purchase your own domain name and make the links look exactly as you want.
Is there a better option than Linktree?
There are many alternatives to Linktree, each with its pros and cons. Basically, all Linktree does is create a simple landing page that is easy to update. With that in mind, anyone can build a link in bio page with any web builder. For example, Pixpa users can easily create one that is completely customizable and points to their brand domain name.